How To Tell A Great Story, Visualized
A good story can make a campfire that much eerier. A good story can flip a conversation at a party from completely awkward to wonderful. [ted_talkteaser id=1379]A good story can glue your nose to a book. And, on screen, a good story can rivet generation after generation.
So, uh, how do you tell one?
Andrew Stanton, the Pixar writer and director behind both Toy Story and WALL-E, has many ideas, and he shared his expertise in his TED Talk, The clues to a great story. Below, see his golden rules of storytelling visualized by Karin Hueck and Rafael Quick of the Brazilian culture and science magazine Superinteressante. Each month, the magazine’s editors take a TED Talk and give it to their graphic wizards to interpret in any way they see fit. Here, a reimagining of Stanton’s talk on stories. Via the Ugly Duckling. Just click the image…
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It’s an alchemic question that’s very hard for us to answer: what makes a great TED talk?
In this talk, which was given to a gathering of 100+ TEDx organizers from 43 countries during the TEDx Workshop at TEDGlobal 2013, our curator Chris Anderson stresses the incredible power of a well-structured, honest talk.
“We’re giving someone a new worldview that, 30 years later, might make them think differently, might make them act differently,” says Anderson in this video. “Sometimes I think a TED Talk is like playing Tetris with the brain. All these ideas are coming in and you’re trying to fit them in and slot them so that they are received.”
Watch the talk above to hear what Anderson considers the key to a good talk — taking the audience on a journey. In it, he shares his advice on how to do so authentically, without forcing it.
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